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The studio tier

Theater1 Presents

A studio that pays you upfront is buying your movie cheap. We'd rather you own the hit.

On any one title, you can ask Theater1 to produce the release — the trailer, the campaign, the press, the whole machine. We're paid on revenue, never a check, so the film stays yours and we win together or not at all.

The 85% self-serve path stays forever, for everyone, on every title. Presents is something you apply up into, never a toll on the way to a good premiere. Choose it per title, decline it forever — your other titles stay at 85% regardless.

The deal, in one line

On a Presents title your share moves from 85% to 70% for a window (24 months from premiere, then it reverts to 85% automatically). The extra 15 points buy a named menu of services — listed on your deal page like a bill of materials, never vague. A $12 sale pays you $8.40; the referral share stays 5%.

What the 15 points buy

  • ✓The trailer, cut by Theater1
  • ✓The campaign — nurture sequence, launch kit, sends managed
  • ✓The season slot — programmed placement
  • ✓The licensing push — pitched to institutional buyers
  • ✓The sponsor booking — premiere sponsor brokered
  • ✓The physical night — a hometown screening produced
  • ✓The press push — kit built, actively pitched

What it never includes: creative control. No cut notes, no title changes, no thumbnail approvals. Presents buys marketing muscle, not a voice in your film.

The honest math

A Presents deal should make you more absolute dollars than 85% self-serve would have — 70% of a bigger number beats 85% of a smaller one — or we won't offer it. If the campaign can't credibly grow the number by more than the points cost, the honest advice is “stay self-serve,” and we'll say so. Every deal is measured against that title's own pre-campaign baseline, shared with you.

Capacity is real: a few titles a quarter, each a full-effort release. Request it per title from your desk, or we'll reach out — either way we do the math with you first.